Privacy policy

We understand the importance of your privacy and appreciate your trust in us. This Privacy Policy outlines how Rosella Bloom, operating at http://rosellabloom.com (collectively referred to as "we," "us," or "our"), collects, uses, and shares your information when you use our websites and online services ("Services") or interact with us in other ways.

1. Collection of Personal Information

1.1 Our Collection

We gather information about your interaction with Rosella Bloom's website, which we use for website analysis. This information may include your IP address, country, visited web pages, click rate, and click history.

1.2 Your Collection

When you make a purchase, we collect personal data that you provide to us. This includes contact information such as email and phone number, demographic information, and your name.

2. Legal Basis for Collecting and Processing Your Personal Data

2.1 Consent

If you've given consent to receive our newsletter, we will process your personal data, such as your email address, previous purchases, and your response to email marketing. You can opt-out of receiving direct marketing by unsubscribing through the email or contacting info@rosellabloom.com.

Cookies

With your consent, we may process personal information regarding your use of our website to analyze it and use it for marketing.

2.2 Contractual

Purchase

When you make a purchase, we process your personal information to fulfill the contractual obligations outlined in our terms of use and warranty policy.

2.3 Legitimate Interests

Checkout Reminder

If you begin a checkout process but do not complete it, we collect your email and the contents of your cart. We use Klavyio to send you reminders about your unfinished checkout. This processing is based on the legitimate interest of both parties in completing the checkout. You can opt-out through the email or by contacting info@rosellabloom.com.

3. Legal Basis

Accounting Act

When you make a purchase, we retain your personal data for five years in compliance with the Danish Accounting Act.

4. Third Parties

Delivery

The personal data you provide when making a purchase is shared with a third-party delivery partner. We select delivery partners who are committed to protecting your personal data. To learn more, please visit the chosen delivery company's website.

5. Your Rights

At Rosella Bloom, we are dedicated to respecting your rights under the General Data Protection Regulation (GDPR). Below are your rights:

Right to Access

You have the right to request access to the personal data we hold about you, including information on how and why we process your data.

Right to Rectification

If any of the personal data we hold is inaccurate or incomplete, you have the right to request corrections or updates.

Right to Erasure (Right to be Forgotten)

You can request the deletion of your personal data when it is no longer necessary, if you withdraw your consent, or if the data is being processed unlawfully.

Right to Restriction of Processing

You can request that we limit the processing of your personal data in certain circumstances, such as when the accuracy of the data is contested or processing is unlawful.

Right to Data Portability

You have the right to receive your personal data in a structured, commonly used, and machine-readable format. You can also request the transfer of this data to another data controller.

Right to Object

You can object to the processing of your personal data for specific purposes, including direct marketing. We will cease processing your data for these purposes unless we have compelling legitimate reasons to continue. You can also submit a direct complaint to The Danish Data Protection Agency at Carl Jacobsens Vej 35, 2500 Valby, Tlf. 3319 3200, or email dt@datatilsynet.dk.

To exercise your data rights, please contact info@rosellabloom.com.